The Middle East is the closest part of the Asian continent to Europe. Historically, the
Middle East has been most strongly associated with the world's largest oil production
and exports, and it is a region where important sea and air communication routes
connected Europe with southern and eastern Asia, Australia and East Africa. Today, it is
also a region of large and diversifying economies, whose growth has been driven by the
services and manufacturing sectors.
The Middle East is not only an attractive local market, but also a trade hub that opens
the door to Asia and Africa. Strategic resources, investment opportunities and economic
activity attract global business from various sectors and industries of the global
economy.
Activity in the Middle East brings both opportunities and challenges for Polish
enterprises, and operating in this complex economic landscape requires knowledge and
intuition, as well as the support of market experts.
During the workshops experts will give advice on following questions:
- what are the practical aspects of entering Middle East markets?
- what are the optimal forms of doing business in Middle East?
- how to safely finance trade and expansion and secure financial risks in Middle
East?
- how to take advantage of banking solutions and support for international
operations?
- why are Polish entrepreneurs interesting partners for Middle East business?
- what are the benefits of investing in joint projects with Middle East partners?
- how to avoid the most common mistakes in the intercultural European-Middle East
environment?
- how to protect business operations in Middle East from geopolitical and economic
risks?
- how to benefit from institutional support in Middle East?
After the workshops, we invite you to individual consultations with the participation of
experts from Bank Pekao SA, experts from KIG, panelists and representatives of selected
embassies of Middle East countries.